Every August, millions of people visit the legendary Iowa State Fair to enjoy great food, extraordinary entertainment and of course, the well-known Varied Industries Building, looking for the best deals on top-of-the-line products. I look forward to the Iowa State Fair each year, as I have many fond memories from all of my years there.
For me, it started 18 years ago when I moved from Minnesota to Iowa. I didn’t know a single soul here, but I truly believed in my product and I was ready to share it with Iowans, so what better place to do that than at the State Fair? I stood there in a small booth in the Varied Industries Building, excited to present the LeafGuard Gutters and explain to each person the benefits that the gutter system has to offer. To my excitement, Iowans seemed just as thrilled as I was to hear more about the superior, one-seamless-piece gutter system!
In 2010, I expanded our services to include GAF Roofing Systems. We had established ourselves as a reliable home improvement company and focused on providing excellent customer service, so naturally, it made sense to offer other products and services.
2017 was a milestone year for our company at the Iowa State Fair, as we debuted our new name: Home Solutions of Iowa (HSI). I changed the company name from LeafGuard to HSI because I wanted Iowans to know that we had more to offer than just the LeafGuard gutter system. As the company grew, so did the number of booths that we offered in the Varied Industries Building—bringing us to a total of two booths. This allowed us to dedicate one booth to customers who recognized us as LeafGuard and one booth that allowed us to introduce and showcase our other exterior products.
2020 was an extremely challenging year for everyone, with a lot of uncertainty on what was going to get thrown at us next. With more people staying home, a lot of people focused on home improvement projects that they had not gotten around to in the past. This is when our company decided to stay positive and turn our situation into a constructive one by offering not only the well-known LeafGuard Gutters and GAF Roofing, but also decks and rain barrels, as well. We wanted homeowners to be able to create their ideal outdoor living space and enjoy staying home in the most comfortable way possible.
Fast forward to this year! Summer is in full swing and we’re anxious for the Iowa State Fair to begin so we can see the familiar faces of past customers, as well as lots of new faces, and share all we have to offer. As in the past, we will have giveaway items and fun activities! I’m excited to speak with my fellow Iowans about all of your home improvement needs. I personally cannot wait, and I hope to see you there!
-Joe Smith